{"id":14267,"date":"2024-09-13T12:10:19","date_gmt":"2024-09-13T21:10:19","guid":{"rendered":"https:\/\/staging.argency.com\/caso\/be-fun\/"},"modified":"2026-07-29T07:08:54","modified_gmt":"2026-07-29T16:08:54","slug":"be-fun","status":"publish","type":"caso","link":"https:\/\/staging.argency.com\/en\/caso\/be-fun\/","title":{"rendered":"Be Fun"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"14267\" class=\"elementor elementor-14267 elementor-13898\" data-elementor-post-type=\"caso\">\n\t\t\t\t<section class=\"elementor-element elementor-element-0943c71 e-con-full e-flex e-con e-parent\" data-id=\"0943c71\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-e39ec59 e-con-boxed e-flex e-con e-child\" data-id=\"e39ec59\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-13caca3 e-con-full e-flex e-con e-child\" data-id=\"13caca3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bf1ff17 ar-reveal-lines elementor-widget elementor-widget-heading\" data-id=\"bf1ff17\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Be Fun<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e8c1e25 e-con-full e-flex e-con e-child\" data-id=\"e8c1e25\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c09d912 eyebrow ar-reveal elementor-widget elementor-widget-heading\" data-id=\"c09d912\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Branding<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-90c218f eyebrow ar-reveal elementor-widget elementor-widget-heading\" data-id=\"90c218f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Merchandising<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8d93efa eyebrow ar-reveal elementor-widget elementor-widget-heading\" data-id=\"8d93efa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Website<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-93f1bc6 ar-mask pj-hero__media elementor-widget elementor-widget-image\" data-id=\"93f1bc6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/staging.argency.com\/wp-content\/uploads\/2024\/09\/ARGENCY_Portada-Portfolio_WEB.png\" class=\"attachment-full size-full wp-image-14268\" alt=\"\" srcset=\"https:\/\/staging.argency.com\/wp-content\/uploads\/2024\/09\/ARGENCY_Portada-Portfolio_WEB.png 1920w, https:\/\/staging.argency.com\/wp-content\/uploads\/2024\/09\/ARGENCY_Portada-Portfolio_WEB-300x169.png 300w, https:\/\/staging.argency.com\/wp-content\/uploads\/2024\/09\/ARGENCY_Portada-Portfolio_WEB-1024x576.png 1024w, https:\/\/staging.argency.com\/wp-content\/uploads\/2024\/09\/ARGENCY_Portada-Portfolio_WEB-768x432.png 768w, https:\/\/staging.argency.com\/wp-content\/uploads\/2024\/09\/ARGENCY_Portada-Portfolio_WEB-1536x864.png 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<section class=\"elementor-element elementor-element-bf61fc0 e-con-full e-flex e-con e-parent\" data-id=\"bf61fc0\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-247596f e-con-boxed e-flex e-con e-child\" data-id=\"247596f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-953366d e-con-full e-flex e-con e-child\" data-id=\"953366d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-a705a2c e-con-full e-flex e-con e-child\" data-id=\"a705a2c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f327b1b elementor-widget elementor-widget-heading\" data-id=\"f327b1b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Client<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-01c4642 elementor-widget elementor-widget-heading\" data-id=\"01c4642\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Be Fun<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4a518ba e-con-full e-flex e-con e-child\" data-id=\"4a518ba\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c55897a elementor-widget elementor-widget-heading\" data-id=\"c55897a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Industry<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ae1a2ec elementor-widget elementor-widget-text-editor\" data-id=\"ae1a2ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Tourism \u00b7 Mendoza.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6dcf52d e-con-full e-flex e-con e-child\" data-id=\"6dcf52d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dc45ade elementor-widget elementor-widget-heading\" data-id=\"dc45ade\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Services<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a8d44fd elementor-widget elementor-widget-text-editor\" data-id=\"a8d44fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Brand adaptation, illustration, merchandising and website.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<section class=\"elementor-element elementor-element-79cec24 e-con-full e-flex e-con e-parent\" data-id=\"79cec24\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-d3c4ecc e-con-boxed e-flex e-con e-child\" data-id=\"d3c4ecc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-381c87d ar-reveal elementor-widget elementor-widget-text-editor\" data-id=\"381c87d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A little <span class='accent'>creativity<\/span> before packing your bags and setting off into the world<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<section class=\"elementor-element elementor-element-0c41918 e-con-full e-flex e-con e-parent\" data-id=\"0c41918\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-fdb80c7 e-con-boxed e-flex e-con e-child\" data-id=\"fdb80c7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-0c8021f e-con-full e-flex e-con e-child\" data-id=\"0c8021f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ab87d95 ar-reveal elementor-widget elementor-widget-text-editor\" data-id=\"ab87d95\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class='pj-lead'>This powerful line became the starting point for a new creative project.<\/p>\n<p>This time, together with Be Fun, our challenge was to adapt their brand to different formats, respecting the identity manual and the visual elements that define it and make it one of the most important tourism companies in Mendoza.<\/p>\n<p>The reason behind this project?<\/p>\n<p>We wanted to be closer to young people and to be there for them not only on their trips but also in their dreams, encouraging them to keep at it for a long time to come. Because we know that people do not travel every day, and that is why we want to leave an unforgettable memory with those who do.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<section class=\"elementor-element elementor-element-c0b45f7 e-con-full e-flex e-con e-parent\" data-id=\"c0b45f7\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-35b1c49 e-con-boxed e-flex e-con e-child\" data-id=\"35b1c49\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c75ce2f ar-reveal elementor-widget elementor-widget-html\" data-id=\"c75ce2f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div style='max-width:400px;margin:0 auto'><iframe src='https:\/\/www.instagram.com\/reel\/C_wRpoNJuCR\/embed' width='400' height='640' frameborder='0' scrolling='no' allowtransparency='true' style='max-width:100%;margin:0 auto;display:block;border:0'><\/iframe><p style='color:rgba(248,247,243,.64);font-size:14px;line-height:1.5;margin:16px 0 0;text-align:center'>This time we chose a reel to present our project on social media, understanding that it is the format that most appeals to a young audience.<\/p><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<section class=\"elementor-element elementor-element-3d8005b e-con-full e-flex e-con e-parent\" data-id=\"3d8005b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-268a66c e-con-boxed e-flex e-con e-child\" data-id=\"268a66c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2cf6870 ar-reveal-lines elementor-widget elementor-widget-heading\" data-id=\"2cf6870\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">A brand in motion: creative adaptations<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f0e0d8 ar-reveal elementor-widget elementor-widget-text-editor\" data-id=\"1f0e0d8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Together with our talented design team, we produced a number of illustrations that capture the essence of Be Fun and applied them to products that go beyond simple merchandising. From T-shirts travelers can wear at their destinations to stickers that become small keepsakes of past adventures.<\/p>\n<p>The design process was highly collaborative. We drew on key references provided by the Be Fun team, which allowed us to make sure we were aligned on every creative decision.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<section class=\"elementor-element elementor-element-eadda02 e-con-full e-flex e-con e-parent\" data-id=\"eadda02\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-9bdeab6 e-con-boxed e-flex e-con e-child\" data-id=\"9bdeab6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f990239 ar-reveal elementor-widget elementor-widget-html\" data-id=\"f990239\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.bf-g1{display:grid;grid-template-columns:repeat(2,1fr);gap:16px}@media(max-width:860px){.bf-g1{grid-template-columns:1fr}}.bf-g1 img{width:100%;height:auto;display:block}<\/style><div class='bf-g1'><img src='https:\/\/staging.argency.com\/wp-content\/uploads\/2024\/09\/ARGENCY_BEFUN_3_A.jpg' alt=''><img src='https:\/\/staging.argency.com\/wp-content\/uploads\/2024\/09\/ARGENCY_BEFUN_2_C.jpg' alt=''><img src='https:\/\/staging.argency.com\/wp-content\/uploads\/2024\/09\/ARGENCY_BEFUN_3_C.jpg' alt=''><img src='https:\/\/staging.argency.com\/wp-content\/uploads\/2024\/09\/ARGENCY_BEFUN_3_E.jpg' alt=''><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<section class=\"elementor-element elementor-element-237e084 e-con-full e-flex e-con e-parent\" data-id=\"237e084\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-57d87d2 e-con-boxed e-flex e-con e-child\" data-id=\"57d87d2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-f0f85d9 e-con-full e-flex e-con e-child\" data-id=\"f0f85d9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-890a0dc e-con-full e-flex e-con e-child\" data-id=\"890a0dc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5b394e8 ar-mask elementor-widget elementor-widget-image\" data-id=\"5b394e8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1918\" height=\"950\" src=\"https:\/\/staging.argency.com\/wp-content\/uploads\/2024\/09\/Captura-de-Pantalla-2024-09-13-a-las-16.01.38.png\" class=\"attachment-full size-full wp-image-11437\" alt=\"\" srcset=\"https:\/\/staging.argency.com\/wp-content\/uploads\/2024\/09\/Captura-de-Pantalla-2024-09-13-a-las-16.01.38.png 1918w, https:\/\/staging.argency.com\/wp-content\/uploads\/2024\/09\/Captura-de-Pantalla-2024-09-13-a-las-16.01.38-300x149.png 300w, https:\/\/staging.argency.com\/wp-content\/uploads\/2024\/09\/Captura-de-Pantalla-2024-09-13-a-las-16.01.38-1024x507.png 1024w, https:\/\/staging.argency.com\/wp-content\/uploads\/2024\/09\/Captura-de-Pantalla-2024-09-13-a-las-16.01.38-768x380.png 768w, https:\/\/staging.argency.com\/wp-content\/uploads\/2024\/09\/Captura-de-Pantalla-2024-09-13-a-las-16.01.38-1536x761.png 1536w\" sizes=\"(max-width: 1918px) 100vw, 1918px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7593462 e-con-full e-flex e-con e-child\" data-id=\"7593462\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4cf85ba ar-reveal-lines elementor-widget elementor-widget-heading\" data-id=\"4cf85ba\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">A website that connects: the leap into the digital world<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-70bf82a ar-reveal elementor-widget elementor-widget-text-editor\" data-id=\"70bf82a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Together with The Garage, our digital department, we developed the Be Fun website, making sure the online experience lives up to their tourism services. The site became a key tool, not only to capture the attention of young people but also of those who make the travel decisions: their parents.<\/p>\n<p>Today the brand has an intuitive, visually appealing website that offers a smooth, welcoming experience. We want travelers to feel their adventure is already beginning from the moment they visit the site.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<section class=\"elementor-element elementor-element-27ef330 e-con-full e-flex e-con e-parent\" data-id=\"27ef330\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-3235bb1 e-con-boxed e-flex e-con e-child\" data-id=\"3235bb1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-461cf3e e-con-full e-flex e-con e-child\" data-id=\"461cf3e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7efad16 ar-reveal elementor-widget elementor-widget-text-editor\" data-id=\"7efad16\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Because traveling is not just moving from one place to another, it is collecting experiences and memories that <span class='lead'>endure<\/span> over time.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<section class=\"elementor-element elementor-element-a50b275 e-con-full e-flex e-con e-parent\" data-id=\"a50b275\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-10e5a0d e-con-boxed e-flex e-con e-child\" data-id=\"10e5a0d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-aa1819f e-con-full e-flex e-con e-child\" data-id=\"aa1819f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f86154c ar-reveal-lines elementor-widget elementor-widget-heading\" data-id=\"f86154c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The End of the Journey<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0da9619 ar-reveal elementor-widget elementor-widget-text-editor\" data-id=\"0da9619\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>This project is a clear example of how creativity, technology and communication can come together to strengthen a brand, making it relevant to new generations without losing its essence.<\/p>\n<p>A different kind of action, one that steps outside the most traditional advertising formats (or maybe not so much), made possible by a brand that understands the need to stay flexible in order to become a real and organic part of the lives of the youngest audience.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"featured_media":14268,"template":"","categoria":[356],"class_list":["post-14267","caso","type-caso","status-publish","has-post-thumbnail","hentry","categoria-branding"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.5 (Yoast SEO v28.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Be Fun - Argency \u2013 Agencia de publicidad y dise\u00f1o | Mendoza, Argentina<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/staging.argency.com\/en\/caso\/be-fun\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Be Fun\" \/>\n<meta property=\"og:description\" content=\"Be Fun Branding Merchandising Website Client Be Fun Industry Tourism \u00b7 Mendoza. 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