{"id":14279,"date":"2024-06-28T03:52:48","date_gmt":"2024-06-28T12:52:48","guid":{"rendered":"https:\/\/staging.argency.com\/caso\/hualta\/"},"modified":"2026-07-29T07:09:12","modified_gmt":"2026-07-29T16:09:12","slug":"hualta","status":"publish","type":"caso","link":"https:\/\/staging.argency.com\/en\/caso\/hualta\/","title":{"rendered":"Hualta"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"14279\" class=\"elementor elementor-14279 elementor-13947\" data-elementor-post-type=\"caso\">\n\t\t\t\t<section class=\"elementor-element elementor-element-7566468 e-con-full e-flex e-con e-parent\" data-id=\"7566468\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-ef1c33b e-con-boxed e-flex e-con e-child\" data-id=\"ef1c33b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-83bcf4e e-con-full e-flex e-con e-child\" data-id=\"83bcf4e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f06bcdc ar-reveal-lines elementor-widget elementor-widget-heading\" data-id=\"f06bcdc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Hualta<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6400871 e-con-full e-flex e-con e-child\" data-id=\"6400871\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-598be69 eyebrow ar-reveal elementor-widget elementor-widget-heading\" data-id=\"598be69\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Naming<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bbb9bf5 eyebrow ar-reveal elementor-widget elementor-widget-heading\" data-id=\"bbb9bf5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Visual identity<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4d99e34 ar-mask pj-hero__media elementor-widget elementor-widget-image\" data-id=\"4d99e34\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1080\" height=\"1080\" src=\"https:\/\/staging.argency.com\/wp-content\/uploads\/2024\/07\/06-abril-2024_Hualta-2_corporeo_mockup-e1720702342285.jpg\" class=\"attachment-full size-full wp-image-14280\" alt=\"Identidad Hotel Hualta. Argency, agencia de dise\u00f1o y publicidad. Mendoza, Argentina\" srcset=\"https:\/\/staging.argency.com\/wp-content\/uploads\/2024\/07\/06-abril-2024_Hualta-2_corporeo_mockup-e1720702342285.jpg 1080w, https:\/\/staging.argency.com\/wp-content\/uploads\/2024\/07\/06-abril-2024_Hualta-2_corporeo_mockup-e1720702342285-300x300.jpg 300w, https:\/\/staging.argency.com\/wp-content\/uploads\/2024\/07\/06-abril-2024_Hualta-2_corporeo_mockup-e1720702342285-1024x1024.jpg 1024w, https:\/\/staging.argency.com\/wp-content\/uploads\/2024\/07\/06-abril-2024_Hualta-2_corporeo_mockup-e1720702342285-150x150.jpg 150w, https:\/\/staging.argency.com\/wp-content\/uploads\/2024\/07\/06-abril-2024_Hualta-2_corporeo_mockup-e1720702342285-768x768.jpg 768w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<section class=\"elementor-element elementor-element-7302466 e-con-full e-flex e-con e-parent\" data-id=\"7302466\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-9b325f8 e-con-boxed e-flex e-con e-child\" data-id=\"9b325f8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-575b913 e-con-full e-flex e-con e-child\" data-id=\"575b913\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-c0c751a e-con-full e-flex e-con e-child\" data-id=\"c0c751a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7b519a5 elementor-widget elementor-widget-heading\" data-id=\"7b519a5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Client<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fc07f57 elementor-widget elementor-widget-heading\" data-id=\"fc07f57\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Hualta Winery Hotel<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cf869a1 e-con-full e-flex e-con e-child\" data-id=\"cf869a1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-35629fd elementor-widget elementor-widget-heading\" data-id=\"35629fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Industry<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c9d7c11 elementor-widget elementor-widget-text-editor\" data-id=\"c9d7c11\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Hospitality \u00b7 the first urban winery hotel in the Americas. Curio Collection by Hilton.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-77ae148 e-con-full e-flex e-con e-child\" data-id=\"77ae148\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c8791d3 elementor-widget elementor-widget-heading\" data-id=\"c8791d3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Services<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fe65b8b elementor-widget elementor-widget-text-editor\" data-id=\"fe65b8b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Naming and visual identity.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<section class=\"elementor-element elementor-element-e81d0fb e-con-full e-flex e-con e-parent\" data-id=\"e81d0fb\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-b42dae2 e-con-boxed e-flex e-con e-child\" data-id=\"b42dae2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1178494 ar-reveal elementor-widget elementor-widget-text-editor\" data-id=\"1178494\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The first <span class='accent'>urban<\/span> winery hotel in the Americas<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<section class=\"elementor-element elementor-element-37a0198 e-con-full e-flex e-con e-parent\" data-id=\"37a0198\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-acb82e6 e-con-boxed e-flex e-con e-child\" data-id=\"acb82e6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a6ed34c e-con-full e-flex e-con e-child\" data-id=\"a6ed34c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-274220a ar-reveal elementor-widget elementor-widget-text-editor\" data-id=\"274220a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class='pj-lead'>If <strong>Mendoza<\/strong> is the land of the sun, our wineries take care of the good wine. But? There is always a but. A but that encourages more than a few to keep visiting our wonderful province and to enjoy the same experiences in a different format, one that combines relaxation with the ever-present wish to travel through the senses.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<section class=\"elementor-element elementor-element-bd79386 e-con-full e-flex e-con e-parent\" data-id=\"bd79386\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-f3dd871 e-con-boxed e-flex e-con e-child\" data-id=\"f3dd871\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-18b50c5 e-con-full e-flex e-con e-child\" data-id=\"18b50c5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-737d446 e-con-full e-flex e-con e-child\" data-id=\"737d446\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-71fa624 ar-mask elementor-widget elementor-widget-image\" data-id=\"71fa624\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"2048\" height=\"2560\" src=\"https:\/\/staging.argency.com\/wp-content\/uploads\/2024\/06\/06-abril-2024_-scaled.jpg\" class=\"attachment-full size-full wp-image-11354\" alt=\"\" srcset=\"https:\/\/staging.argency.com\/wp-content\/uploads\/2024\/06\/06-abril-2024_-scaled.jpg 2048w, https:\/\/staging.argency.com\/wp-content\/uploads\/2024\/06\/06-abril-2024_-240x300.jpg 240w, https:\/\/staging.argency.com\/wp-content\/uploads\/2024\/06\/06-abril-2024_-819x1024.jpg 819w, https:\/\/staging.argency.com\/wp-content\/uploads\/2024\/06\/06-abril-2024_-768x960.jpg 768w, https:\/\/staging.argency.com\/wp-content\/uploads\/2024\/06\/06-abril-2024_-1229x1536.jpg 1229w, https:\/\/staging.argency.com\/wp-content\/uploads\/2024\/06\/06-abril-2024_-1639x2048.jpg 1639w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bf71fa7 e-con-full e-flex e-con e-child\" data-id=\"bf71fa7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b418653 ar-reveal-lines elementor-widget elementor-widget-heading\" data-id=\"b418653\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What is it all about?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-86c8a1f ar-reveal elementor-widget elementor-widget-text-editor\" data-id=\"86c8a1f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Meet <em><strong>Hualta<\/strong><\/em>. The first urban winery hotel in the Americas, located at KM 0 of the city of Mendoza, one of the seven World Wine Capitals. It belongs to the Hilton by Curio chain, and the whole theme revolves around <strong>wine tourism<\/strong>. The biggest novelty is that inside the hotel there is a small winery and underground cellar belonging to Bodega <strong><em>Huentala Wines.<\/em><\/strong><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<section class=\"elementor-element elementor-element-da32453 e-con-full e-flex e-con e-parent\" data-id=\"da32453\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-def3f80 e-con-boxed e-flex e-con e-child\" data-id=\"def3f80\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a6264a8 ar-reveal-lines elementor-widget elementor-widget-heading\" data-id=\"a6264a8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">The great hotel project was planned to offer guests a unique experience. To that end, art and terroir are combined, giving every visitor the chance to spend the night inside a winery.<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-34ca3ad ar-reveal elementor-widget elementor-widget-heading\" data-id=\"34ca3ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Julio Camsen, in charge of leading the Huentala Inversiones Hoteleras group<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<section class=\"elementor-element elementor-element-2688356 e-con-full e-flex e-con e-parent\" data-id=\"2688356\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-5ac3c58 e-con-boxed e-flex e-con e-child\" data-id=\"5ac3c58\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-cbba622 e-con-full e-flex e-con e-child\" data-id=\"cbba622\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9bdd2ac ar-reveal elementor-widget elementor-widget-text-editor\" data-id=\"9bdd2ac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong><em>Argency<\/em> was commissioned to create the naming and the visual identity for the first and only urban winery hotel in the Americas: Hualta Winery Hotel, from the Curio Collection by Hilton chain.<\/strong><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<section class=\"elementor-element elementor-element-6cb6211 e-con-full e-flex e-con e-parent\" data-id=\"6cb6211\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-1032fa9 e-con-boxed e-flex e-con e-child\" data-id=\"1032fa9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-8c39916 e-con-full e-flex e-con e-child\" data-id=\"8c39916\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-099945f e-con-full e-flex e-con e-child\" data-id=\"099945f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5e5a922 ar-reveal-lines elementor-widget elementor-widget-heading\" data-id=\"5e5a922\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The story behind the name.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d150212 ar-reveal elementor-widget elementor-widget-text-editor\" data-id=\"d150212\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We love sharing this project, not only for how singular the hotel is and the result we reached, but also because we were involved from the very beginning with a fun story around the creation of the name. HUALTA was an idea we had while we were working on the portfolio strategy for the Huentala Wines winery, and we decided to take it as a birthday gift to the founder of the winery and of this hotel. We prepared a card in a very elegant envelope with only this name on it, and the following text:<\/p>\n<p style='margin-top:24px;padding-left:16px;border-left:2px solid #00ADBB'>\u201cHill, in the milcallac dialect of the Huarpe people.<br \/>Hualta represents the characteristic height of Gualtallary and the summit reached by a life full of work and conquests.<br \/>The word capable of naming both the longing and the achievement.<br \/>AN ICONIC WINE, AN UNMATCHED HOTEL\u201d.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1e95fc1 e-con-full e-flex e-con e-child\" data-id=\"1e95fc1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1d987dc ar-mask elementor-widget elementor-widget-image\" data-id=\"1d987dc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1080\" height=\"1350\" src=\"https:\/\/staging.argency.com\/wp-content\/uploads\/2024\/06\/06-abril-2024_tarjetas_2024.jpg\" class=\"attachment-full size-full wp-image-11352\" alt=\"\" srcset=\"https:\/\/staging.argency.com\/wp-content\/uploads\/2024\/06\/06-abril-2024_tarjetas_2024.jpg 1080w, https:\/\/staging.argency.com\/wp-content\/uploads\/2024\/06\/06-abril-2024_tarjetas_2024-240x300.jpg 240w, https:\/\/staging.argency.com\/wp-content\/uploads\/2024\/06\/06-abril-2024_tarjetas_2024-819x1024.jpg 819w, https:\/\/staging.argency.com\/wp-content\/uploads\/2024\/06\/06-abril-2024_tarjetas_2024-768x960.jpg 768w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<section class=\"elementor-element elementor-element-5e14894 e-con-full e-flex e-con e-parent\" data-id=\"5e14894\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-1719770 e-con-boxed e-flex e-con e-child\" data-id=\"1719770\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-921643a e-con-full e-flex e-con e-child\" data-id=\"921643a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-35f2509 ar-reveal elementor-widget elementor-widget-text-editor\" data-id=\"35f2509\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>It was <span class='lead'>love<\/span> at first sight.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<section class=\"elementor-element elementor-element-eadee16 e-con-full e-flex e-con e-parent\" data-id=\"eadee16\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-53b05dd e-con-boxed e-flex e-con e-child\" data-id=\"53b05dd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-490d231 e-con-full e-flex e-con e-child\" data-id=\"490d231\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1035f93 ar-reveal elementor-widget elementor-widget-text-editor\" data-id=\"1035f93\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>And from there we began working on the development of the image. Inspired by the architecture of Pablo Guerra Arquitectos and the interior design of Luisa Yanzon,  we drew on a memorable part of the hotel &#8211; a wall made of wine bottles &#8211; to create a unique typeface that gave rise to the logotype.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<section class=\"elementor-element elementor-element-85c2c4e e-con-full e-flex e-con e-parent\" data-id=\"85c2c4e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-47d685e e-con-boxed e-flex e-con e-child\" data-id=\"47d685e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fe01b8e ar-reveal elementor-widget elementor-widget-html\" data-id=\"fe01b8e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div style='width:min(420px,92vw);margin:0 auto'><iframe src='https:\/\/www.instagram.com\/reel\/C5Wop-VpUlo\/embed' width='420' height='700' frameborder='0' scrolling='no' allowtransparency='true' style='width:100%;height:700px;display:block;border:0'><\/iframe><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<section class=\"elementor-element elementor-element-48efe54 e-con-full e-flex e-con e-parent\" data-id=\"48efe54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6e52e70 e-con-boxed e-flex e-con e-child\" data-id=\"6e52e70\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3e640fe e-con-full e-flex e-con e-child\" data-id=\"3e640fe\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9b23fbf ar-reveal elementor-widget elementor-widget-text-editor\" data-id=\"9b23fbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The result of the exploration was a typeface with contemporary, elegant features along with shapes that remind us of the front view of a barrel. The identity is completed with a palette of earthy colors that answer not only to the tones of the hotel but also to the soil where the vineyards are grown that give rise to the wines produced at Hualta, the first urban winery hotel in the Americas.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<section class=\"elementor-element elementor-element-cfe773f e-con-full e-flex e-con e-parent\" data-id=\"cfe773f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-b441453 e-con-boxed e-flex e-con e-child\" data-id=\"b441453\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-50a3c92 ar-reveal elementor-widget elementor-widget-text-editor\" data-id=\"50a3c92\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Another adventure with <span class='accent'>Mendoza<\/span> in the leading role.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"featured_media":14280,"template":"","categoria":[356],"class_list":["post-14279","caso","type-caso","status-publish","has-post-thumbnail","hentry","categoria-branding"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.5 (Yoast SEO v28.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Hualta - Argency \u2013 Agencia de publicidad y dise\u00f1o | Mendoza, Argentina<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/staging.argency.com\/en\/caso\/hualta\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hualta\" \/>\n<meta property=\"og:description\" content=\"Hualta Naming Visual identity Client Hualta Winery Hotel Industry Hospitality \u00b7 the first urban winery hotel in the Americas. 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