{"id":14372,"date":"2019-10-05T10:30:48","date_gmt":"2019-10-05T19:30:48","guid":{"rendered":"https:\/\/staging.argency.com\/caso\/norbu-cafe\/"},"modified":"2026-07-29T07:11:36","modified_gmt":"2026-07-29T16:11:36","slug":"norbu-cafe","status":"publish","type":"caso","link":"https:\/\/staging.argency.com\/en\/caso\/norbu-cafe\/","title":{"rendered":"Norbu Caf\u00e9"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"14372\" class=\"elementor elementor-14372 elementor-14017\" data-elementor-post-type=\"caso\">\n\t\t\t\t<section class=\"elementor-element elementor-element-ed20bcc e-con-full e-flex e-con e-parent\" data-id=\"ed20bcc\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-dc59553 e-con-boxed e-flex e-con e-child\" data-id=\"dc59553\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-0c39175 e-con-full e-flex e-con e-child\" data-id=\"0c39175\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c2293ef ar-reveal-lines elementor-widget elementor-widget-heading\" data-id=\"c2293ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Norbu Caf\u00e9<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-67c05fa e-con-full e-flex e-con e-child\" data-id=\"67c05fa\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0cb8e8a eyebrow ar-reveal elementor-widget elementor-widget-heading\" data-id=\"0cb8e8a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Branding<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fa6f926 eyebrow ar-reveal elementor-widget elementor-widget-heading\" data-id=\"fa6f926\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Packaging<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eba45e3 ar-mask pj-hero__media elementor-widget elementor-widget-image\" data-id=\"eba45e3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"415\" height=\"415\" src=\"https:\/\/staging.argency.com\/wp-content\/uploads\/2019\/10\/norbu12.jpg\" class=\"attachment-full size-full wp-image-14373\" alt=\"\" srcset=\"https:\/\/staging.argency.com\/wp-content\/uploads\/2019\/10\/norbu12.jpg 415w, https:\/\/staging.argency.com\/wp-content\/uploads\/2019\/10\/norbu12-150x150.jpg 150w, https:\/\/staging.argency.com\/wp-content\/uploads\/2019\/10\/norbu12-300x300.jpg 300w\" sizes=\"(max-width: 415px) 100vw, 415px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<section class=\"elementor-element elementor-element-5cf02fd e-con-full e-flex e-con e-parent\" data-id=\"5cf02fd\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-afabd74 e-con-boxed e-flex e-con e-child\" data-id=\"afabd74\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2cc837f e-con-full e-flex e-con e-child\" data-id=\"2cc837f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-e095a3b e-con-full e-flex e-con e-child\" data-id=\"e095a3b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-acd4297 elementor-widget elementor-widget-heading\" data-id=\"acd4297\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Client<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ff31731 elementor-widget elementor-widget-heading\" data-id=\"ff31731\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Norbu<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-77d1393 e-con-full e-flex e-con e-child\" data-id=\"77d1393\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f16d016 elementor-widget elementor-widget-heading\" data-id=\"f16d016\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Industry<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-19b4214 elementor-widget elementor-widget-text-editor\" data-id=\"19b4214\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Coffee roasters.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0e0fce8 e-con-full e-flex e-con e-child\" data-id=\"0e0fce8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-83c7a7e elementor-widget elementor-widget-heading\" data-id=\"83c7a7e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Services<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f51547 elementor-widget elementor-widget-text-editor\" data-id=\"1f51547\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Brand design, packaging and manifesto.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<section class=\"elementor-element elementor-element-1626361 e-con-full e-flex e-con e-parent\" data-id=\"1626361\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-a00faa0 e-con-boxed e-flex e-con e-child\" data-id=\"a00faa0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-18099e0 ar-reveal elementor-widget elementor-widget-text-editor\" data-id=\"18099e0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Jewel of the <span class='accent'>park<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<section class=\"elementor-element elementor-element-cb635a9 e-con-full e-flex e-con e-parent\" data-id=\"cb635a9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-22fd46a e-con-boxed e-flex e-con e-child\" data-id=\"22fd46a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-b5535d8 e-con-full e-flex e-con e-child\" data-id=\"b5535d8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3f207c5 ar-reveal elementor-widget elementor-widget-text-editor\" data-id=\"3f207c5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class='pj-lead'><strong>Brand and packaging design for Norbu. Coffee roasters. <\/strong><\/p>\n<p>The name Norbu comes from &quot;Norbulingka&quot;, the summer palace used by the successive Dalai Lamas since 1780 , which means &quot;jewel of the park&quot;<\/p>\n<p>The letter &quot;O&quot; was replaced by a reinterpretation of the endless knot, one of the 8 symbols of Buddhism that represents infinite wisdom, in such a way that it also recalls a jewel. Which, in the end, is what coffee beans are.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<section class=\"elementor-element elementor-element-41b2328 e-con-full e-flex e-con e-parent\" data-id=\"41b2328\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-bfef7bb e-con-boxed e-flex e-con e-child\" data-id=\"bfef7bb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-eaa7562 ar-mask pj-band__fig elementor-widget elementor-widget-image\" data-id=\"eaa7562\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1245\" height=\"570\" src=\"https:\/\/staging.argency.com\/wp-content\/uploads\/2019\/10\/norbu_1.jpg\" class=\"attachment-full size-full wp-image-6871\" alt=\"\" srcset=\"https:\/\/staging.argency.com\/wp-content\/uploads\/2019\/10\/norbu_1.jpg 1245w, https:\/\/staging.argency.com\/wp-content\/uploads\/2019\/10\/norbu_1-300x137.jpg 300w, https:\/\/staging.argency.com\/wp-content\/uploads\/2019\/10\/norbu_1-768x352.jpg 768w, https:\/\/staging.argency.com\/wp-content\/uploads\/2019\/10\/norbu_1-1024x469.jpg 1024w\" sizes=\"(max-width: 1245px) 100vw, 1245px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<section class=\"elementor-element elementor-element-320c5b6 e-con-full e-flex e-con e-parent\" data-id=\"320c5b6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-741e07b e-con-boxed e-flex e-con e-child\" data-id=\"741e07b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5a05284 e-con-full e-flex e-con e-child\" data-id=\"5a05284\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e25faa4 ar-reveal elementor-widget elementor-widget-text-editor\" data-id=\"e25faa4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The packaging was based on the hexagonal shape of the Norbu symbol. Navy blue and silver dominate the main label. the secondary labels contain the coffee information, which varies according to origin.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<section class=\"elementor-element elementor-element-0ea4fa1 e-con-full e-flex e-con e-parent\" data-id=\"0ea4fa1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-945f036 e-con-boxed e-flex e-con e-child\" data-id=\"945f036\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2ab506d ar-reveal elementor-widget elementor-widget-html\" data-id=\"2ab506d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.nb{display:flex;flex-direction:column;gap:16px;width:min(1600px,92vw);margin:0 auto}.nb img{width:100%;display:block}<\/style><div class='nb'><img src='https:\/\/staging.argency.com\/wp-content\/uploads\/2019\/10\/board-norbu_.jpg' alt='Norbu' loading='lazy'><img src='https:\/\/staging.argency.com\/wp-content\/uploads\/2019\/10\/norbu-packaging_-2.jpg' alt='Norbu packaging' loading='lazy'><img src='https:\/\/staging.argency.com\/wp-content\/uploads\/2019\/10\/etiqueta-norbu_.jpg' alt='Norbu label' loading='lazy'><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<section class=\"elementor-element elementor-element-e6ff819 e-con-full e-flex e-con e-parent\" data-id=\"e6ff819\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-9976d29 e-con-boxed e-flex e-con e-child\" data-id=\"9976d29\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-c40f0f9 e-con-full e-flex e-con e-child\" data-id=\"c40f0f9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-e337737 e-con-full e-flex e-con e-child\" data-id=\"e337737\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-280473e ar-mask elementor-widget elementor-widget-image\" data-id=\"280473e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"379\" height=\"289\" src=\"https:\/\/staging.argency.com\/wp-content\/uploads\/2019\/10\/sello-norbu1.jpg\" class=\"attachment-full size-full wp-image-6894\" alt=\"\" srcset=\"https:\/\/staging.argency.com\/wp-content\/uploads\/2019\/10\/sello-norbu1.jpg 379w, https:\/\/staging.argency.com\/wp-content\/uploads\/2019\/10\/sello-norbu1-300x229.jpg 300w\" sizes=\"(max-width: 379px) 100vw, 379px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d7e86a9 e-con-full e-flex e-con e-child\" data-id=\"d7e86a9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bc6c93a ar-reveal-lines elementor-widget elementor-widget-heading\" data-id=\"bc6c93a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The manifesto we wrote for the brand:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2d6060f ar-reveal elementor-widget elementor-widget-text-editor\" data-id=\"2d6060f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>&quot;Roasting coffee, like making sand mandalas, is an activity that transcends the activity itself. The patience and the knowledge needed for coffee beans to express their fullest potential resemble the virtues needed to make art or to create. It connects us with a state of reflection that makes us one with the universe. That is why we love roasting coffee, because it is a way of knowing ourselves and expressing ourselves, and of bringing out the jewels of nature through their fruits. We thus find endless enjoyment in doing what we do, an enjoyment that we believe carries over to whoever then delights in the aromas and flavors of our coffees. It is a virtuous, endless circle that fills us with balanced energy. That is NORBU.&quot;<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"featured_media":14373,"template":"","categoria":[356,349],"class_list":["post-14372","caso","type-caso","status-publish","has-post-thumbnail","hentry","categoria-branding","categoria-packaging"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.5 (Yoast SEO v28.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Norbu Caf\u00e9 - Argency \u2013 Agencia de publicidad y dise\u00f1o | Mendoza, Argentina<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/staging.argency.com\/en\/caso\/norbu-cafe\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Norbu Caf\u00e9\" \/>\n<meta property=\"og:description\" content=\"Norbu Caf\u00e9 Branding Packaging Client Norbu Industry Coffee roasters. Services Brand design, packaging and manifesto. Jewel of the park Brand and packaging design for Norbu. Coffee roasters. 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